We’ve kicked off the new year with three exciting presentations! In case you missed one or would like to review what was covered, we’re giving you a snapshot of each presentation and complementary resources you can apply to your business.

1. Measuring Digital: How to Track Marketing Activities & Quantify ROI

We had a fantastic turn out at the Knoxville American Marketing Association’s 3rd Annual Progressive Marketing Summit! Attendees included many local business owners and managers, as well as corporate marketers and employees of Knoxville’s local marketing firms. The event focused on mobile marketing, and included two speakers as well as two panel discussions. Read more →

Don’t miss Pyxl’s owner & lead advisor Brian Winter speaking this Thursday at the third annual Progressive Marketing Summit, co-presented by the Knoxville Chamber and the Knoxville Chapter of the American Marketing Association!

Most organizations understand they need to be doing something when it comes to the web, but it’s easy to get lost in the world of digital marketing, social media and mobile, and many organizations quickly find themselves jumping on bandwagons without truly understanding how the marketing dollars they’re spending impact the bottom line. Read more →

Help us welcome the latest and greatest Pyxlites to our design and development teams!

Sami Stephenson, our new junior graphic designer, came to Pyxl from Ohio as a design intern looking to get her feet wet in the industry. We were so impressed with her that we decided to bring her on fulltime. Sami will create graphic elements integral to campaigns and will work alongside all departments to integrate her designs with our web, social media, PR and marketing initiatives.

Jeremy Pawelek, our newest web developer, will be helping to develop and maintain quality websites and web applications for numerous clients and will work closely with our creative and digital teams to implement these innovative sites. Read more →

We’re excited to announce that we’ve recently begun working with Provision Health & Wellness, a Knoxville-based wellness center that focuses on more than just getting in shape. Provision Health & Wellness aims to create a supportive and welcoming environment to prevent lifestyle-related disease and enable more people to improve and maintain their health and well-being. More than just a gym, Provision Health & Wellness wants to help you live a healthy and fulfilling life.

If you’ve ever worked with us, you know one thing – it’s our goal to live and breathe our clients’ brands, so what better way to do that than to take a little health and wellness challenge of our own? Read more →

Recently we launched a new site for Boyd’s Jig and Reel, a locally owned Scottish heritage, session music pub. We were intrigued at the thought of kilts and beer, but add in some traditional music, and we were sold! Read more →

It’s been almost half a year since Foursquare opened its doors to all cities, including our home-base of Knoxville, yet people and businesses alike still seem confused by its potential. While Knoxville’s social media early-adopters have been checking in all over town for months, only a few local businesses have actually stepped up to offer deals on the location-based service. And with sites like PleaseRobMe.com exposing the dark side of over-sharing, many potential Foursquare users are shying away due to privacy concerns. Read more →

There are definitely a few people who are regarded as true thought-leaders in the new media space. Brian Solis is one of those people. And lucky for those of us who live in Knoxville, Brian is coming to speak about branding and social media next Thursday, May 20 at 4pm at the Bijou Theatre. He will also touch on topics from his new book: Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web. Read more →

There are a few things I love in this world, and two of them are social media and coupons, so imagine my happiness when Pyxl signed a cool new client, FlutterToday. Simply put, FlutterToday is a locally owned and operated online community that gives users a deal a day to East Tenneesee-area restaurants, bars, nightspots, attractions and events (with discounts from 50-90% off)! Read more →

There’s a big social media event coming up next week that you don’t want to miss!

Social Media Club Knoxville and the Knoxville Social Media Association are very pleased to announce the Knoxville Social Media Summit for Winter 2010.

The Summit will take place between 3:30 pm and 8:15 pm on February 24th upstairs at the S&W Grand, located at 516 South Gay Street in Downtown Knoxville.  Parking is available nearby at the State Street Garage or the Market Square Garage.

The Summit will feature three moderated panels of experts, with the opportunity for audience questions. Read more →