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Articles Archive for October 2009

Company News »

[20 Oct 2009 | Comments | 1,320 views]
Pyxl “steps out” to raise money for diabetes

On Saturday, the Pyxl team took part in the StepOut: Walk to Fight Diabetes event at Concord Park in Farragut. The Pyxl team was out in full-force and wearing our new Pyxl t-shirts to support the cause and support our team members who have diabetes. The weather was a bit chilly Saturday morning, but there was a great turnout for the event and lots of people there doing their part to raise money for diabetes research and community…

Design & Development »

[20 Oct 2009 | Comments | 2,135 views]
Music Selection and Design Outcomes

So I sit at my desk getting ready to start on a new project at hand. I don’t have a concept or even have a starting point. I turn on iTunes and I slap my poor old semi-noise canceling headphones on and press play. Most of the time I have it on shuffle and I will listen to what comes on first, but depending on the mood, I keep hitting the right arrow button until something suits me just right at the moment. I’m sure most people do the exact same thing, but has anyone really kept track of their music selections during the design process? Personally, I tend…

Strategy »

[12 Oct 2009 | Comments | 665 views]
The Four “Don’ts” of Marketing

What are your marketing dollars being used for? With budgets being tightened notch by notch over the past 12 to 18 months, many companies are continuing to look for creative ways to save money without the proverbial ‘shooting themselves in the foot’ by cutting their marketing budgets too much. Now I know there are a lot of lists out there telling you what to do, well I decided to take the opposite approach and tell you some of the things we think you shouldn’t do…

PR & Social Media »

[8 Oct 2009 | Comments | 757 views]
Reinforcing Your Online Relationships

Twitter is a great starting point for building relationships, as Sarah Evans voiced at IzeaFest “the best time to build a network is when you don’t need one” and Twitter allows you to do just this. It enables you to engage in conversations and share with people who are in your industry and like-minded. Chances are you would have never had the opportunity to meet these people if it weren’t for Twitter. But don’t let it stop there, the best way to reinforce your network is to keep in contact, meet in person and build relationships.

PR & Social Media »

[7 Oct 2009 | Comments | 695 views]
Some great ’staches so far, but we need more!

So far, we’ve had a really great response to the Mustache Monday contest we started last week! Don’t believe us? Just look at the awesome ’staches on this post! We’ve already sent out the first round of “Dashing yet Brilliant” t-shirts, but we want to give out more! In the spirit of that, we’re looking for more great ’staches and want to see…

Branding, PR & Social Media »

[6 Oct 2009 | Comments | 1,143 views]
10 tips for building your personal brand

This past weekend, Brenna and I went down to Orlando, Florida for a social media and blogging conference – IZEAfest. I must admit, as a conference virgin, I didn’t know exactly what to expect…but I learned a lot of really great stuff there…and now in the spirit of what I learned, I want to share it with you : ) Here are my top 10 takeaways from the event. If you’re looking to build a personal brand online, these are some great tips to keep in mind…

Career Announcements »

[6 Oct 2009 | Comments | 400 views]
Pyxl is looking for the next generation of PR pros!

Pyxl is currently seeking a part-time public relations intern for the Spring 2010 semester. Located in Knoxville, Tenn., Pyxl delivers high quality marketing services in the areas of strategy, traditional advertising, graphic design, web development, social networking and public relations for established and emerging local and national businesses.