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3 Biggest Design Pet Peeves

4 February 2010 Franny Comments

Here in the design department of Pyxl, we’re constantly searching the design world for creative inspiration. But the more we browse, the more we run across the same bad design trends, and frankly, it’s getting under our skin. In an effort to put an end to these horrible design habits–and for our own personal relief–we want to warn you not to go there.

Peeve #1: Rounded everything.

round_corners2

We know, we know, it’s tempting to do something “different” to corners of your boxes when you have the option. But in the past decade, the rounded look has been used so profusely that the fact is, it’s not different anymore. Don’t get us wrong, there is a place for them. Apple has done a great job at using them tastefully along with subtle gradients to create successful brand recognition. However, remember that just because the option exists doesn’t mean it’s always the right choice.

Peeve #2: Typeface abuse.

flyer

Papyrus. Zapfino. Lucida Calligraphy. (Comic Sans goes without saying, as you should all know.) These are typefaces every amateur in America knows, and for good reason: they’re quick and easy. We at Pyxl believe their time has passed, and now it’s time to just let them die. Many of these beloved typefaces have been so widely-used over the past decade that they’ve become cliché, the king of Word template flyers and bad websites. Here’s a good rule of thumb: if the typeface you have in mind can be found on the nearest paper-smothered phone pole, DON’T USE IT. If it’s on something that looks cheap, chances are, your project will look cheap too. The trick is to use a typeface that’s both well-designed and new enough to be fresh. Young and attractive, that’s what we’re looking for. If you’re not sure about choosing or purchasing a new typeface, you’re best bet is to stick with a time-tested typeface like Caslon or Frutiger. Check out typophile.com or welovetypography.com for some more excellent examples.

Peeve #3: Cookie-cutter logos.

bad_logos

We’re out to stop designer laziness here. We admit, it takes a lot of mental effort to produce a logo that is effective, eye-catching and informative. But if you’re ever tempted to throw your hands in the air and say “Oh forget it, let’s just throw in a swoosh or two,” resist! The fact is, with the exception of Nike, very few quick-and-easy logos are able to successfully make a real connection with people. A logo is 90% forethought and 10% production. It’s a good practice to take plenty of time researching the company and sketching ideas before you jump in. Keep in mind, unless you plan on rebranding every six months, this is something you’ll be married to for a while, so put some thought into it.

For the sake of time, we’ll stop here. Thanks for listening to our rant, and please, for the good of mankind, help us make it stop!

What are your biggest design pet peeves?

  • Agree hands down with the type face abuse. Sometimes its just out of control, the message gets lost in the hodgepodge.
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