With a significant increase in both tablet and smartphone sales compared to desktop purchases, and the projected rise of mobile web use over the traditional desktop by 2014, mobile browsing is expected to surpass desktop-based Internet access within the next three to five years. Internet users are visiting your site from a variety of browsers and devices. Since you can’t predict who your next visitor will be or which device they’ll be using, companies should consider a responsive website — offering consumers versatility to conduct research and make purchases while on the go.

Reach your target audience effectively on the devices they use by developing one site that is compatible for all devices, which will help to deliver a positive digital experience, rather than creating device-specific sites. Want to learn more about responsive web design? Check out our most recent infographic: Read more →

We’re excited to share our newest eBook, A Guide to Responsive Web Design, aimed at helping marketers better understand what it is and how it works. Additionally, our eBook covers what you need to know to be able to design and develop this approach to the web. A responsive site provides users with one website that seamlessly adapts and delivers an optimized viewing experience across a variety of devices consumers are using. Did you know 40% of Internet users prefer visiting a competitor’s site instead of using a website that isn’t optimized for their mobile device? Read more →

Pyxl is happy to announce the launch of a newly designed responsive website for TEAM, an organization that has brought churches and ministries to communities all over the world for more than 120 years! TEAM recruits, trains and sends missionaries to work in more than 155 ministry initiatives that include community development, healthcare, business, linguistics, sports and education in 38 ministry areas worldwide. With an increase in internet users, TEAM experienced some frustration adjusting to the challenges of reaching today’s future missionary. That’s when they sought Pyxl’s help. Read more →

Do you remember the days when outbound marketing initiatives such as direct mail, flyers and media advertisements were the best way to reach your customers? Companies are realizing the need to shift their marketing approach to reach on-the-go consumers. Gone are the days of traditional outbound marketing and in are the days of inbound marketing, or digital demand generation.

With a digital demand generation approach, marketing efforts are geared toward creating awareness, educating the customer and ultimately generating leads. Successful inbound marketing campaigns have three distinct characteristics: Read more →

Did you ever think a six-second video could enhance your digital marketing strategy? A new mobile app called Vine, brought to you by Twitter, is a video-looping service that lets you create and share videos with current and potential customers.

Companies looking to maximize creativity and offer a quick visual have become a driving force behind Vine’s momentum. So how can Vine videos fit into your digital marketing strategy? Read more →

We are thrilled to team-up with 48 West at their inaugural event! Join Pyxl’s founder Brian Winter for this two-day event that combines outstanding food, an exciting music lineup and innovative technology. Brian’s presentation, “Re-Thinking Digital,” scheduled for 9:00 AM on Friday, February 15^th, is sure to peak your interest!

This inspiring event showcases the future of technology and the influential leaders driving the industry, in addition to outdoor festivals for kids tech and STEM activities. The event is interactive and engaging, designed to spark interest and create conversation, while providing a platform to network and develop new partnerships. Attendees will gain hands-on experience from industry experts via interactive exhibits, program sessions and panel discussions that explore technological innovation and lessons in entrepreneurship, funding and interactive media. Speakers will share best practices that can be immediately applied to your own business. Read more →

What a fantastic opportunity to once again contribute to the success of the #1 tennis event in the Southeast! The USTA Knoxville Challenger tournament committee approached Pyxl more than three years ago, at a time in which they struggled to organize and promote the large-scale tennis event. This 7-day tournament brings professional tennis players to Knoxville to vie for a $50,000 prize, with proceeds benefiting a regional not-for-profit organization. With the USTA on the verge of pulling the event from the Challenger Series, a new tournament committee was formed, and Pyxl was brought on board to provide marketing strategy and support. Read more →

As we wrap up 2012 and welcome a new year, it’s a great opportunity to reflect on our successes and consider how our progress may affect the future. Evaluating the needs of our clients and thinking outside the box gives Pyxl the creative upper hand to see industry demands and provide solutions. At Pyxl, we thrive on setting and achieving big goals and measuring results along the way. So what does 2013 have in store for our industry? Read more →

What a privilege to work with an organization that changes lives and makes a difference! We’re pleased to announce the launch of Free Arts for Abused Children of Arizona’s new website. This inspiring non-profit won a web package valued at $50,000 in a charity contest organized by Pyxl. Read more →

We’re thrilled to announce the launch of a website redesign for MedAire, a travel risk management company for the airline, yacht and business aviation industries.

Together, Pyxl worked diligently with MedAire’s marketing team to make the site visually appealing and welcoming to visitors. Read more →